FDx Advisors Blog

Small to mid-sized wealth management firms: a new option for portfolio allocation strategy

March 23, 2015 Written by Joseph Mrak

Small to mid-sized wealth management firms, banks and registered investment advisors (RIAs) looking to compete more effectively with larger firms have a new option when it comes to for portfolio allocation strategies: FDx Advisors VisX.  In this video, our chief investment officer, Shari Hensrud-Ellingson, discusses why FDx Advisors is taking on a manager role to help firms win new advisory clients through higher-quality strategies and advisory programs.

FDx Advisors, the registered investment advisory affiliate of FolioDynamix, expanded its offerings beyond research and consulting with its launch of VisX in late 2014. FDx Advisors VisX offers active management as a strategist with 56 taxable and non-taxable model portfolios across 4 different program types. FDx Advisors as an overlay manager has accumulated more than $3.5 Billion in discretionary assets since its launch only 3 years ago and expects the VisX strategies to be a large part of its future growth. VisX has been popular with banks and RIAs right out of the gate.  The program has already received $20 MM in assets in just its first few months. Assets are projected to exceed $100 MM in assets by year-end as new clients and existing clients adopt and utilize the strategies.

The set of fourteen strategies per program includes portfolios of model SMA, mutual fund and ETF vehicles for accounts of varying size and risk tolerance. FDx Advisors designed and developed the asset allocation strategy program as a direct result of growing demand and repeated requests from its client base, who were not pleased with alternatives currently available in the marketplace.

VisX combines FDx Advisors’ institutional-quality manager research and market-leading investment consulting services into turnkey investment solutions. The turnkey strategies enables small-to-mid sized banks and RIAs to go to market with institutional-quality programs without adding overhead. FDx Advisors’ VisX is a game-changer for mid-sized firms looking to accelerate growth in their wealth management business and attract and retain high-quality clients.


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